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Postgraduate programme
Offered by BES LA SALLE
Home Exploring Marketing in the UK: From Digital to Commercial Strategies
Programme overview
Forma profesionales y empresarios que unen a su competencia, conocimientos en todas las áreas de la empresa y espíritu emprendedor, una sólida base humana y una gran capacidad para desarrollar y aplicar estrategias innovadoras y exitosas de acuerdo con la realidad social, económica, tecnológica y empresarial en un entorno global, tecnológico y complejo.
Al finalizar, los alumnos podrán adquirir responsabilidades directivas en áreas funcionales tradicionales (marketing, finanzas, recursos humanos¿) o en matriciales o en proyectos, de cualquier sector industrial, adm. Pública, entidades financieras, empresas de consultores¿ así como crear nuevas empresas o nuevos productos, servicios, procesos¿ con una visión global, innovadora, tecnológica e internacional.
ON-CAMPUS: BARCELONA
90 créditos
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